Diageo global plastics targets for 2025
Ensure 100% of our plastic use is designed to be widely recyclable (or reusable/compostable), using plastics that allow for increased consumer recycling rates
Achieve 40% average recycled content in our plastic bottles - and 100% by 2030 Continue to invest in circular economy opportunities and other sustainable packaging breakthroughs
Accelerate our support for recycling by increasing collaboration, particularly where we have influence, and engaging with Governments, peers and consumers to facilitate improved recycling.
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